Cathy Novelli is the Vice President of Marketing and Communications at Rakuten Ready. She oversees all owned, earned, and paid media, managing all marketing and communications for Rakuten Ready. Cathy has spent the last two decades in marketing, advertising, and media, including past executive and leadership roles at Quantcast, Pandora, Yahoo, and MySpace.
Dustin Hayes is Director of Marketing at Brandify. Having a career rooted in content creation and creative direction, Dustin believes that an effective marketing strategy resides at the crossroads of imaginative exploration and precise execution.
Brandify is an industry-leading provider of location-based digital marketing solutions that helps brands connect to their customers. Brandify does this by capturing data as well as providing strategy and customized solutions to help brands maximize their online presence and drive customers to their locations.